Source: hackernoon.com During the last decade, social networking sites/apps have become the most important channels of communication.Social networks such as Facebook, Twitter, and Instagram contain a considerable amount of informative data not only about social matters but also about business and marketing. Of course, if you want to take advantage of this ever-changing space to Read More
Tag: Digital marketing
Source: analyticsinsight.net It’s pretty safe to say that as the world of e-commerce grows and expands with the constantly changing behaviors of consumers, so does the data that is stored. Have you ever noticed how you may do a Google search of a particular type of product and then the next time you log into Read More
Source: yourstory.com Digital marketing relies on leveraging insights from the copious amounts of data that gets created every time a customer interacts with a digital asset. Algorithms optimise various factors and data points that influence digital marketing success. In 2020, we anticipate a significant uptick in the mainstreaming of AI and machine learning use cases Read More
Source: techspective.ne We might still be decades away from the superhuman artificial intelligence (AI), like sentient HAL 9000 from 2001: A Space Odyssey, but our fear of robots having a mind of their own and acting at their own (free) will and using it against humankind is nonetheless present. Even some of the greatest minds Read More
Source: cmo.com.au For a provider of loyalty programs across some of the biggest brands in the world, it’s pretty important Aimia gets personalisation and customer engagement right. Which is why the leader in loyalty marketing, services, technology, and data platforms recently turned to artificial intelligence (AI), to better utilise its vast amount of data. Director of insights and Read More
Source: openaccessgovernment.org The Digital Single strategy of the European Commission sets out to “open up digital opportunities for people and business and enhance Europe’s position as a world leader in the digital economy.”(1) This article will briefly examine a part of that by looking at the work of the Robotics and Artificial Intelligence (Unit A.1). We Read More
Source:- smallbiztrends.com our business operates under a rock on an isolated island in the South Pacific. So you know artificial intelligence (AI) is the big thing today. AI assists consumers in their day-to-day activities with or without their knowledge. Consider services like voice assistance, online shopping, content streaming, and even texting. Machine learning (ML) is an application of Read More
Source – forbes.com As we enter into the next revolutionary age, the age of artificial intelligence (AI), it’s no surprise fear often guides the mainstream narrative. Fear of massive job loss and millions unemployed as AI and robots are implemented on a global scale. But as the CEO of Mondo, a niche tech and digital marketing staffing agency, I Read More
Source – cio.economictimes.indiatimes.com Insurance has become an extremely competitive market! While there are several players, customers are increasingly becoming aware about what they need. They are now seeking a more individualized experience and if you cannot provide it, rest assured they will find another company that does. So, how do companies find ways to address the Read More
Source – yourstory.com This autumn or post-monsoon, depending on which part of the world you live in, the movie Blade Runner will see a return after 35 years. If you remember the first movie, the artificial intelligence character, or the “replicant”, the antagonist, played by Rutger Hauer, saves the protagonist, played by Harrison Ford, from dying. After that, Read More
Source – firstpost.com The Information Technology has never had it so bad as it has since a year ago when job cuts and summary dismissals have been the order of the day. No matter which blue chip IT firm an individual works for, the jobs they are hold at risk, irrespective of seniority. A survey by Read More
Source – forbes.com Artificial intelligence wiggled its way into the movie industry decades before it reached business viability. Blockbusters like “The Terminator,” “Star Trek,” and “Iron Man” captivated viewers with futuristic ideas about how AI would change the world. Now that AI is actually influencing the real world, though, business leaders are starting to see that Read More
Source – bwdisrupt.businessworld.in Known for delivering out-of-the-box, performance based strategies in the marketing and technology domain, Envigo has footprints in India and UK. Led by Saurabh Kumar, an alumni of National Institute of Technology, Karnataka and IIM, Ahmedabad, Envigo partners with over 90 clients world-wide, worked with more than 300+ brands so far, across 24 countries Read More