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AI Is Changing How Brands Develop Creative – Here’s What the Future Is Looking Like
Source: aithority.com For most of advertising’s history, advertisers have produced their messaging primarily based on the gut instincts of their creative teams. Sure, we’ve always had surveys Read More
Now, malls mine customers data to offer better deals
Source: NEW DELHI: Pacific Mall in West Delhi figured out through algorithms that 65% of the customers at its food-court preferred vegetarian food. That prompted the mall Read More
3 key advantages for AI in the retail space
Source – venturebeat.com Accenture suggests that the core of retail strategy is a 720-degree view of customers — reaching digital natives with rapid focus shift, high expectations, and growing demand Read More