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Source – zdnet.com Google on Tuesday detailed a new suite of marketing tools that taps into the company’s vast repertoire of machine learning technology. Overall, the tools are aimed at helping marketers create more effective and optimized ads — but there’s a noticeable element of anti-Amazon underlining some of the key products. Namely, Google’s new Local Campaigns service. Read More

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Source – lightreading.com Responding to concerns from advertisers and politicians, YouTube Inc. has added new measures and improved existing ones to better regulate objectionable content uploaded on its platform. The company detailed new measures in a blog post, chief among which is the use of machine learning and automation to remove objectionable content from the site and also limit Read More

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Artificial Intelligence